Press Release - July 2nd, 2014
UPCOMING INDEPENDENT HORROR FILM “LAKE RUNS RED” LAUNCHES SOCIAL MEDIA ON FACEBOOK, TWITTER, TUMBLR, GOOGLE+, AND INSTAGRAM
MINNEAPOLIS, MN – July 2nd, 2014 - “Lake Runs Red” the upcoming Minnesota based independent horror film from producers Mike Ascher, Jeff Fuller, J. Dan Moores, and Jason Riesgraf, and Stephanie Riesgraf, today announce the official launch of the Lake Runs Red social media channels on Facebook, Twitter, Tumblr, Google+, and Instagram.
“Unfortunately, our film doesn’t have millions of dollars to spend on advertising. So we’re building a grassroots digital marketing effort using social media and content marketing as the foundation. We plan to produce a series of entertaining digital content campaigns to earn the audience’s support,” explained Jeff Fuller, executive producer and director of marketing and publicity.
Added Jason Riesgraf, director and producer of the film, “We want to make sure we connect with all potential fans on their preferred social media of choice. Our goal is to take the audience behind the scenes as we make the film through each stage of pre-production, principal photography, and post-production.”
“Social media will be a key component to engaging the cast and crew too. We’re insanely excited to launch these sites and ignite the conversation behind "Lake Runs Red,” boasted Stephanie Riesgraf, executive producer and principal financier.
“Lake Runs Red” is set to commence principal photography in Aitkin, Minnesota on July 12th, 2014.
About Lake Runs Red:
Directed by Jason Riesgraf, written by J. Dan Moores & Jason Riesgraf, and produced by Mike Ascher, Jeff Fuller, J. Dan Moores, Jason Riesgraf, and Stephanie Riesgraf, “Lake Runs Red” stars Lauren Morris, Kaci Wegleitner, Helene Donohue, Michael Hertenstein, and C.J. DeVaan.
“Lake Runs Red” is proudly and exclusively produced in Minnesota.
Two college girlfriends go to their parent's secluded northern Minnesota lake cabin to prepare for final exams. An uninvited visitor stops by. He isn't there to study.
Director of Marketing and Publicity